GLAHR launched the GaDecide – GOTV campaign in 2018.This was GLAHR’s first civic engagement campaign specifically focused on getting out the Latinx vote to increase civic participation in rural communities,located in Middle and South Georgia. One of the purposes of “GA DECIDE” was to remove the stigma that our community members are not interested in voting and show our community that through VOTING we can change the state of Georgia.
We saw an increase in percentage of 300% to 500% in rural Georgia to the metropolitan areas that this campaign covered during the local elections of 2018. Even though the Latino participation increased in 2018, the outcome in Georgia was not the outcome the community fought for. However, it symbolize the start of a massive change in the participation of the Latino community in the electoral system . This was made possible by “Georgia Decide” as it was the first major Latino outreach that took place in the state of Georgia. This campaign was based on grassroots ideals and thus we visit the Latino community at their home, at the stores and many other places.
In these upcoming elections, GLAHR understands the importance of increasing political power in the Latino Community. However, it goes more than just increasing voter participation but to cultivate the culture of voting among our Latino Community. To register and inform about the correct processes when registering to vote and what to do when exercising our vote.